Download Chronicles from the planet business: an eyewitness account by Barry J. Gibbons PDF

By Barry J. Gibbons

Prepare. you're approximately to blast off into outer house. vacation spot: Planet enterprise. enterprise is a planet of its personal. an international of alien beings and irrational forces by no means earlier than so insightfully or brutally chronicled as in Barry Gibbons? new e-book Chronicles from the Planet company. during this booklet, Gibbons takes you on a dizzying trip throughout the international of commercial. alongside the best way, you are going to catch up with Czar Nicholas and his doomed relatives, WWII flying aces, Margaret Thatcher, Saddam Hussein, Monty Python, invoice Gates, mom Theresa, Sam Walton, Michael Jordan etc. additionally, you will research the genuine fact in regards to the malicious program, Zippergate, George W. Bush?s lacking years in Lubbock, TX., widespread flyer miles, the ecu, the foreign Olympic Committee, relationship and extra.

No one is best proper and extra capable of poke enjoyable on the global of industrial than Barry Gibbons, the previous CEO of Burger King and enlightened capitalist. This booklet proves as soon as and for all that company is silly ? how else to give an explanation for Arch Deluxe, downsizing, the ecu, Al Dunlap, New Coke, Motorola and get dressed down Fridays.

What readers need to say approximately Barry Gibbons:

"This man writes with the wit and knowledge of Tom Peters and the hysterical observations and honesty of Dave Berry." A Reader from Portland, Oregon

"Barry Gibbons isn't really ?irreverent? he?s lifeless on!" A. Kris Bell, enterprise Consult.com

"The humor bites with universal sense?" D. Noonan, San Francisco, California

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Chronicles from the planet business: an eyewitness account of the the crimes, passions, madness, and downright stupidity of modern business

Prepare. you're approximately to blast off into outer area. vacation spot: Planet company. company is a planet of its personal. a global of alien beings and irrational forces by no means prior to so insightfully or brutally chronicled as in Barry Gibbons? new e-book Chronicles from the Planet company. during this publication, Gibbons takes you on a dizzying journey in the course of the international of industrial.

Additional info for Chronicles from the planet business: an eyewitness account of the the crimes, passions, madness, and downright stupidity of modern business

Sample text

There is simply no need for immigration processes to be reminiscent of Ellis Island, certainly for short business or leisure visits. Most of that could be done at the airport of embarkationor even during the flighton heavily trafficked routes. And are we sure there is no alternative to the Miami-style zoo for luggage reclaim, which is followed by exposure to luggage porters who would intimidate Mike Tyson? The opportunity exists now to redefine the whole experience. By the year 2001 flying could be worth doing in its own right, but it Page 20 will not happen.

The Whopper itself has the Double Whopper and Whopper Junior, both of which could be built in a way which confirms market distinction and strengthens the Whopper's equity. New product launches, however well researched, are a crapshoot Of course, this is just my view. As Dennis Miller, the ascerbic American comedian would put it, 'I could be wrong'. I hope I am. New product launches, however well researched, are a crapshoot. Personally, I find the best way to minimize the risk is to digest all the data, make your decision, and then sacrifice a small mammal.

That is putting it politely, but with the benefit of hindsight the death threats were quite entertaining. Some, however, were in favor, and everybody managed to contribute in some way. Gradually the old boat swung around, and headed for calmer water. If you want the full truth, however, there was another factor that worked in our favor. For five glorious years (at least they were from my vantage point), our 'arch' (deliberate pun intended) rival Page 11 peed on their own shoes with astonishing regularity.

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